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Small business advice
If you're a small business you could easily be attracting
3,000 to 20,000 people a month. Typically, 10 to 30% of
these people can be motivated to contact you, amounting to
300 to 6,000 leads per month.
You may be attracting more leads than you need. Make sure
you capture them so you can market to them. One of my
coaching clients had a web site that was attracting 40,000
visitors each month. With a site this popular, he should
have been able to generate 8,000 leads each month. All he
needed was to structure his web site to prompt prospects to
give him their contact information. Instead he was getting
an average of only 10 leads each month...
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